Complete Guide to Workforce Optimisation [What It Is + How to Improve It]

what is workforce optimisation

Workforce optimisation is becoming increasingly crucial in today’s competitive business environment.

It’s no longer just about having the right number of staff; it’s about ensuring employees are motivated, skilled, and engaged to deliver their best work.

Research shows that engaged employees are 21% more productive than their disengaged counterparts, highlighting the profound impact of a well-optimised workforce.

Related: Employee engagement statistics

Think of companies like Google, renowned for fostering high employee engagement through flexible work policies and continuous development opportunities.

These initiatives have not only boosted productivity but also solidified their reputation as a top employer.

By focusing on optimising your workforce, you not only enhance efficiency but also create an environment where employees feel valued and motivated to contribute to the organisation’s success.

Keep reading to learn:

  • What workforce optimisation is
  • The benefits of improving workforce optimisation
  • How to measure workforce productivity
  • Plus, ways to improve workforce optimisation

Let’s get started.

What is workforce optimisation?

Workforce optimisation refers to the strategic process of maximising the efficiency and effectiveness of an organisation’s workforce.

It involves managing and deploying employees in a way that balances the needs of the business with employee satisfaction.

Workforce optimisation encompasses various practices such as forecasting staffing needs, improving employee performance, reducing operational costs, and enhancing customer satisfaction.

By using data-driven insights and technologies, organisations can schedule staff more effectively, monitor productivity, and streamline workflows, ensuring that the right number of employees with the right skills are available at the right times.

How to measure workforce productivity

Measuring workforce productivity is essential for understanding how effectively employees contribute to an organisation’s goals.

By using a variety of metrics and tools, businesses can identify strengths, address inefficiencies, and optimise overall performance.

This process involves assessing both the quantity and quality of work produced, ensuring that resources are used efficiently while maintaining high standards.

Below are several key methods for evaluating workforce productivity.

Output vs. input

Compare the amount of work produced (output) to the resources used (input), such as time, labour, and materials.

For example, in a manufacturing setting, this could be the number of units produced per employee per hour.

Key performance indicators (KPIs)

Set specific, measurable KPIs relevant to the job roles or department.

These might include sales targets, customer service ratings, or production quotas.

Monitoring how well employees meet these targets helps assess productivity.

Revenue per employee

This metric divides total revenue by the number of employees.

It’s a high-level measure of workforce productivity, indicating how much revenue each employee contributes on average.

Time tracking

Use time-tracking software to monitor how much time employees spend on specific tasks.

Analyse the time spent against the value of the completed work to measure efficiency and identify bottlenecks.

Task completion rates

Measure how many tasks or projects employees complete within a given timeframe.

For roles focused on task execution, such as software development or project management, this provides insight into individual or team productivity.

Quality of work

Evaluate the quality of the output, not just the quantity.

High productivity with poor-quality results can undermine overall performance. This can be measured through error rates, customer feedback, or product returns.

Absenteeism and attendance rates

High absenteeism or tardiness can indicate lower workforce engagement, which impacts productivity.

Tracking attendance helps identify trends that may affect overall performance.

Employee engagement

Engaged employees are often more productive.

Regular engagement surveys can provide insights into how motivated and satisfied employees are, which correlates with their productivity.

Customer satisfaction

For customer-facing roles, customer satisfaction scores (e.g., through Net Promoter Scores or feedback surveys) can be a reflection of how productively employees are meeting customer needs.

Automated performance monitoring tools

Use technology to monitor performance metrics in real-time, allowing for immediate adjustments to improve productivity.

Examples include customer relationship management (CRM) systems or project management tools.

Benefits of workforce optimisation

Improving workforce productivity is vital for boosting business performance, reducing costs, and enhancing employee satisfaction.

A more productive workforce leads to greater efficiency, helping companies achieve their goals faster.

According to a McKinsey report, businesses that focus on improving productivity can see performance improvements of up to 20-30%.

Below are some key benefits of enhancing workforce productivity.

Increased efficiency

Optimising your workforce ensures that employees are assigned tasks that match their skills and strengths, reducing time wastage and improving overall efficiency.

This leads to faster task completion and better resource management.

Reduced operational costs

By streamlining processes and ensuring employees work at optimal capacity, workforce optimisation can lower labour costs and reduce the need for overtime or unnecessary hiring.

It also helps minimise errors and waste, contributing to cost savings.

Improved employee satisfaction

When employees are well-utilised and given tasks that align with their skills, they are more likely to feel engaged and satisfied in their roles.

Workforce optimisation helps reduce burnout by balancing workloads and fostering a more positive work environment.

Better customer service

With the right number of employees available at peak times, businesses can ensure faster response times and higher-quality service for customers.

This leads to improved customer satisfaction and loyalty, which directly impacts business success.

Enhanced decision-making

Using data-driven insights from workforce optimisation tools allows managers to make informed decisions regarding staffing, scheduling, and resource allocation.

This helps avoid overstaffing or understaffing, ensuring smoother operations.

Greater flexibility and adaptability

A well-optimised workforce can quickly adjust to changes in demand, market conditions, or business needs.

This flexibility allows organisations to remain competitive and responsive in a dynamic environment.

Higher productivity

By placing the right people in the right roles at the right times, workforce optimisation maximises productivity.

Employees can focus on tasks that deliver the most value to the business, leading to better results and improved overall performance.

Improved compliance and risk management

Workforce optimisation helps organisations adhere to labour laws, health and safety regulations, and industry standards by ensuring proper staff allocation and scheduling.

This reduces the risk of legal issues and improves overall governance so you can be sure you’re hitting compliance targets.

Increased profitability

By optimising workforce efficiency, reducing costs, and improving employee and customer satisfaction, businesses can enhance their profitability.

Effective workforce management allows organisations to operate more smoothly and maximise returns.

How to improve workforce optimisation

Improving workforce optimisation is key to maximising efficiency, productivity, and employee satisfaction.

By leveraging the right tools, strategies, and processes, businesses can ensure that their workforce is utilised to its full potential.

Below are several effective ways to enhance workforce optimisation, from better scheduling to using a learning management system for continuous employee development.

Implement effective scheduling

Using data and demand forecasts, create optimal employee schedules that ensure the right number of staff are available at peak times.

Effective scheduling minimises overstaffing or understaffing, ensuring that the workforce is utilised efficiently.

Use data-driven decision making

Leverage data analytics to make informed decisions about staffing, performance management, and resource allocation.

This helps identify trends, predict demand, and adjust workforce strategies to improve efficiency and productivity.

Introduce a learning management system (LMS)

Implement a learning management system to provide continuous training and upskilling opportunities for employees.

An LMS helps ensure that staff are equipped with the latest skills, improving job performance, engagement, and workforce flexibility.

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Encourage cross-training and multi-skilling

Train employees in multiple roles or functions, allowing them to be more versatile and adaptable.

Cross-training enhances workforce flexibility, enabling staff to fill in for different roles when needed and reducing operational bottlenecks.

Automate repetitive tasks

Utilise automation tools to handle routine, repetitive tasks such as data entry or payroll processing.

This allows employees to focus on higher-value tasks, increasing overall productivity and reducing human error.

Regularly assess employee performance

Monitor and evaluate employee performance through regular reviews, feedback, and performance metrics.

Identifying strengths and areas for improvement helps managers assign tasks more effectively and optimise workforce potential.

Foster employee engagement and satisfaction

Engaged and motivated employees are more productive.

Focus on employee well-being by offering development opportunities, recognising achievements, and creating a supportive work culture. This leads to better performance and retention.

Optimise communication and collaboration

Enhance communication channels to streamline team collaboration and information sharing.

Using collaboration tools or software can ensure that teams are aligned, reducing delays and improving task execution.

Adapt to flexible working arrangements

Incorporate flexible working options such as remote work or hybrid models to accommodate employee preferences.

Flexibility can improve job satisfaction and retention, while also allowing businesses to adapt to shifting workforce demands.

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